BRAND IDENTITY &
VISUAL DESIGN

BRAND IDENTITY & VISUAL DESIGN

WHAT WE OFFER

WHAT WE OFFER

Your brand is the first impression, the last memory, and everything in between. We don't hand you a logo and call it a day — we build complete visual systems that give your team the tools to show up consistently, confidently, and unmistakably everywhere they appear.

From the first sketch to the final brand guidelines document, every decision we make is rooted in who you are and who you're for. The result isn't just something that looks good — it's a brand that works as hard as you do.

01

LOGO DESIGN

Your logo is the anchor of everything. We design a complete logo suite — primary mark, secondary variations, favicon, and black-and-white versions — built to scale from a business card to a billboard without losing its so

"Bleu. Café & Patisserie" logo in cobalt blue script and sans-serif type on a cream textured background
Four colour palette swatches labelled Slate, Midnight, Royal, and Flare — ranging from light blue to navy to bright blue to red — displayed on a black background

02

COLOR SYSTEM

Color is one of the fastest ways people recognise a brand. We build a palette that isn't just beautiful — it's intentional, accessible, and documented with rules so it's used consistently across every touchpoint.

03

TYPOGRAPHY

The fonts you choose say something about your brand before a single word is read. We pair display and body typefaces that feel native to your identity, then define the full hierarchy so your team never guesses what size or weight to use.

"Holy Sip!" lettered in bold, bubbly red type on a cream textured background
Four vertical abstract pattern panels in orange/pink, lilac/pink, green, and purple, featuring fluid organic shapes

04

BRAND GUIDELINES

This is the rulebook that keeps your brand intact as your team grows. It covers logo usage, color, typography, photography direction, tone, and everything else — so whether it's your intern or your agency, the brand always looks like you.

05

SOCIAL TEMPLATES

Ready-to-use post templates across every format you need — feed, story, cover, ad. Designed to be edited without breaking the system, so your content always looks on-brand even when you're moving fast.

Four smartphone screens showing app store ads for a cashback rewards app, with bold copy including "Shop. Earn. Repeat." and "Shop Smart, Get More." on lime green, red, purple, and lavender backgrounds
Two ONME branded shopping bags — one lime green with a flower logo and one blue with the wordmark — displayed against a light blue background

06

PACKAGING & COLLATERAL

Whether it's a box, a bag, a label, or a business card — we make sure every physical touchpoint feels as considered as your digital ones. First impressions don't just happen online.

You won’t regret it!

Ready to build
something iconic?

You won’t regret it!

Ready to build
something iconic?

You won’t regret it!

Ready to build
something iconic?

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